Our bioceta toothbrush is made with natural bristles and biodegradable cellulose acetate, a natural substance extracted from cotton. Bioceta degradation is compared to that of an oak leaf.Awesome. So, what you are telling me is that this amazing toothbrush decomposes in less than 6 months, so by purchasing this product, I am helping the environment. Regular toothbrushes can take decades to decompose and 50 million lbs. are thrown away every single year. I was sooooo excited to order this toothbrush after reading about it in this month's SELF magazine.
I went home today for lunch to find a package at my doorstep. Here's the thing:
1. The package was about 12x5x5…..for a TOOTHBRUSH
2. It was stuffed with paper
3. The toothbrush came in a PLASTIC package that does not decompose as fast as a oak leaf, not even close.
2. It was stuffed with paper
3. The toothbrush came in a PLASTIC package that does not decompose as fast as a oak leaf, not even close.
The only thing that could have made this worse is if the package was stuffed with styrofoam peanuts!
So, I decided to write to Acca Kappa (Yes, I was bored) to see if I was hopefully mistaken.
Acca Kappa,
I was just wondering if your plastic packaging for your environmentally friendly toothbrush is also as biodegradable as the toothbrush itself.
Thanks,
Lauren
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Hi Lauren, The case is not as biodegradable as Bioceta, but we are in the process of changing the toothbrush packaging to a recycled paper.
Hope this helps!
Russell
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So, what you are saying is I may as well have bought a regular toothbrush without the excess packaging....no difference.
L
I was just wondering if your plastic packaging for your environmentally friendly toothbrush is also as biodegradable as the toothbrush itself.
Thanks,
Lauren
______________________________
Hi Lauren, The case is not as biodegradable as Bioceta, but we are in the process of changing the toothbrush packaging to a recycled paper.
Hope this helps!
Russell
_________________________________________
So, what you are saying is I may as well have bought a regular toothbrush without the excess packaging....no difference.
L
I have not heard back from them yet.
6 comments:
HA!
HAHAHAHA! Lovesit!
I saw that in SELF this month. Funny you mention that magazine...when you and I were just talking about "Green" ad nauseum, I was specifically thinking about SELF and how I'm growing increasingly annoyed with all their green suggestions.
I switched my monthly bills over to electronic versions, I take public transportation 24/7/365, and I bring my own bags to grocery stores. That's plenty, thank you very much, Al Gore!
ohmygosh...that is...tragic. :(
OOOHHH - I love the grocery bags. I am going to get some and I am passing the link onto my sister. I like the retro and the monochromatic ones.
Thanks for sharing!! :)
that toothbrush stuff is funny!
how dumb are they? did they think people (who are buying their products for a reason) wouldnt notice that?
Way to call them out. They really don't care, its all about money.
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